Mapping business and data partnerships in the social media ecosystem

Research article – An empirical study about the significance of partnerships and how partners mediate and shape platform power published in the open access journal Big Data & Society. by Fernando van der Vlist and Anne Helmond Social media platforms are among the world’s most profitable businesses whose business models rely on digital advertising revenues. The […]


How can you approach the field digitally?

Reflections on using social media profiles in ethnographic research by Simone Pfeifer As contact restrictions tightened last year with the developing pandemic, ever more colleagues began asking me for advice on ‘how to do digital ethnography’, knowing that I had been doing it since long before the virus transformed life as we knew it. Their immediate […]